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| English | Russian |
| buy into the hype | покупаться на громкую рекламу (Alexey Lebedev) |
| don't buy into the hype | не покупаться на шумную рекламу (You see these items on store shelves and on TV, but don't buy into the hype. These 10 products aren't always worth your money. Alexey Lebedev) |