roll out(to make a new product available for people to buy or use SYN launch: The company expects to roll out the new software in September. LDCE Alexander Demidov)
commercialize(1 to develop a product into something that can be produced and sold widely: They research, develop and commercialize vaccines for cancer and other diseases. 2 to produce something to try to make as much profit as possible: Their music has become very commercialized in recent years. OBED Alexander Demidov)
