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Terms for subject Advertising containing | all forms
ChineseEnglish
为防因雨脱落而采用的自下而上叠粘海报的rain-lap posting
为防因雨脱落而采用的自下而上叠粘海报的rain lap
主办sponsor
主办organizer
价值观念与生活values and lifestyle
价值观念与生活式研究values and lifestyle research
企业视觉识别corporate visual identity program
优惠计划/bonus plan
你认为我地毯的价格如何?What do you think of our price of the carpet?
供地台播放的广告像带donut
克/平grams per square meter
0.166044英寸em
位服务full service
全国与地性广告费率差differential
全国向地的广播、电视节目信号输出sectional feed
全国性期刊的地regional edition
创意creative direction
0.083022英寸en
单一的地媒介广告费率表single rate card
寡头垄断oligopoly
印刷publication-set
印刷publication set
印刷composition-set type
代表manufacturer's representative
代表manufacturers agent
厂家经常向零售商提供他们能用于广告、宣传和公共关系面的促销手段Manufacturers often provide retailers with aids they can use in their advertising, publicity, and public relations
受访者以脸谱表情作答的评级smiley rating
向地电视台购买的节目时段spot television
向地网络的广播、电视信号输出regional feed
图片picture window
local-channel station
台广告时段销售代表station representative
台接入local cut in
台播出节目spot program
城市杂志local city magazine
性品牌local brand
性媒体local media
性广告公司local agency
性有线电视local cable
regional paper
电台local station
电视台local station
节目local program
调幅电台regional channel station
购物导报shopping newspaper
购物导报shopper
prescription-only medicines
ethical medicine
药广告ethical advertising
药物prescription-only medicines
备选案评估evaluation of alternatives
字数统计word-count method
价值official value
实证研究empirical research method
客户client-side
展览和保护图画的长形浅玻璃箱shadow box
市场marketing policy
市场、资金、媒介、配置、five Ms
平摊广告费用fifty-fifty plan
广播、电视网络中的地owned and operated station
忠诚loyalty program
忠诚维护loyalty continuity program
我准备将贵的人造丝织物投入我方市场I'm prepared to place your rayon fabrics into our market
户外广告下的制作栏信息imprint
户外招贴下粘贴的零售商信息snipe
户外招贴下粘贴的零售商信息overlay
批发商为零售商提供的服务retailer's service program
拉丁格设计Latin square design
拉丁格设计chi square design
摄像机镜头转向左右方pan right
便卡convenience card
便抽样法convenience sampling
便的instant
便食品ready-to eat
形衬线square serif
pane
框图片式布局picture window layout
square back
欧洲广告三联盟European Advertising Tripartite
空铅em space
空铅em quad
汽车前窗玻璃下的广告区front end
生活式细分lifestyle segmentation
用地性媒体替换全国性媒体replacement media
用户生活式法lifestyle technique
由全国性转向区域性媒体投放的little U.S. method
由全国性转向区域性媒体投放的little American method
patent medicine
经销商为地台录制的广告dealer spot
艺术art direction
英国地性报纸协会Newspaper Society
行为主义behavioristic approach
行动action plan
视线向探测器eye direction detector
记录register method
近期、频次、货币RFM formula
逐次从地台购买节目时段spotting
逐次从地台购买节目时段spot programming
非处over-the-counter
非处general sales list medicines