... Thus a new thrust, vital to maintaining Crown Corks position in the can business, was forged: the development of a low cost technology to manufacture a two-pice steel can. This involved high speed drawing of a thin steel sheet into the side and the bottom of the can, a task previously believed impractical.

... Она заключалась в том, чтобы быстро НАТЯНУТЬ (???) тонкий стальной лист на стороны и донышко банки ...