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Subject: Конструкции для выкладки товара Регулярно ставят в тупик западные рекламщики. Теперь они придумывают новые конструкции для размещения товара. Помогите расшифровать и понять, пожалуйста, правильно.The fixtures are on casters, except two-ways and tables, and Albertal designed gondolas so each side had two different systems. One side has standards for bars and shelves, and the other side has pucks. Жду помощи. ) |
I think what they are talking about are different type of shelving units for displaying merchandise. They are on wheels except tables and the ones that have two-way access, ie, not attached to the wall. Albertal is a designer in NYC, I believe, and he is the one who designed these things. I think that a gondola here is a type of shelf that's suspended by cables (sometimes ski lift seats are called gondolas). One side of this shelving unit has standard type of details/fixtures that are created to hold bars and shelves, on the other side it has pucks (i am assuming it is some type of rubberized round fixtures). It seems to me that the idea of this shelving unit is to be vesatile. So that the display could be changed depending on the merchandise showcased. |
Thank you very much for the help dear kath) |
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