To help to build a viable market, a variety of measures and fiscal incentives will be needed to encourage consumers and businesses to choose low-carbon solutions over traditional ones.
This can involve a mix of formal and informal measures, such as tax and other incentives for businesses and consumers to accelerate their purchase and deployment of broadband solutions. Other informal measures could include targets, voluntary agreements, guidelines, industry labels, best practice information, public consultation and education.

А в частности - targets и industry labels... Что-то вообще ничего в голову не идет. Очень надеюсь на Вашу помощь!

И еще вопрос по поводу to accelerate their purchase and deployment of broadband solutions. На языке вертится "стимулировать", но это слово уже было в предыдущем предложении.

Большое спасибо за Ваше время!