| gen. |
made-in image (The effects of country of origin labeling on consumer purchasing have been extensively studied. The country of origin effect is also known as the "made-in image" and the "nationality bias." WK Alexander Demidov); country of origin effect (Alexander Demidov); nationality bias (Alexander Demidov); country-of-origin effect (The country-of-origin effect (COE), also known as the made-in image and the nationality bias, is a psychological effect describing how consumers' attitudes, perceptions and purchasing decisions are influenced by products' country of origin labeling. Since 1965, it has been extensively studied by researchers. WK Alexander Demidov); COE (Alexander Demidov) |
