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| catchphrase (markovka); popular quotation (Palatash); proverbial phrase (markovka); proverbial (shinge); catchphrase (A catchphrase in its purest form is one that has caught on with the public and which might have been first said by an entertainer, or which might have developed through repeated use. Sometimes they can verge on proverbs, others can sound more like slogans while others are funny when used in the right context. OLGA P.) | |||