| gen. |
commercial plan (A commercial plan typically helps a company launch a new product into the marketplace. Companies will develop these plans to ensure they have operations in place to handle the distribution and feedback from consumers, among other things. Commercial plans will often include a form of strategic management or planning when launching a product. Steps will include setting an objective, reviewing the business environment, developing and implementing the strategy and evaluating the process after it is in place.  ehow.com Alexander Demidov) |
