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country-of-origin effectstresses
gen. эффект страны происхождения (The country-of-origin effect (COE), also known as the made-in image and the nationality bias, is a psychological effect describing how consumers' attitudes, perceptions and purchasing decisions are influenced by products' country of origin labeling. Since 1965, it has been extensively studied by researchers. WK Alexander Demidov)
country of origin effect
gen. эффект страны происхождения (Alexander Demidov)