business analysis | бизнес-аналитика (A means by which the current performance of a firm is evaluated as part of the strategic planning process. It should include an analysis of its current market performance in terms of market share, by product or service category, a SWOT analysis of the firm (including major competitors), and a PESTLE analysis of the environmental factors most likely to affect the firm's performance over the future planning period. OB&M. Business analysis is a research discipline[1] of identifying business needs and determining solutions to business problems. Solutions often include a systems development component, but may also consist of process improvement, organizational change or strategic planning and policy development. The person who carries out this task is called a business analyst or BA.[2] Business analysts who work solely on developing software systems may be called IT business analysts, technical business analysts, online business analysts, business systems analysts, or systems analysts. WAD Alexander Demidov) |