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| Russian | English |
| замещающая рамка рисунка | picture placeholder (A rectangle that represents an imported graphic in your document. You can increase scrolling speed by temporarily replacing graphics with picture placeholders) |
| замещающий рисунок | picture placeholder |
| замещающий текст | text placeholder (A symbolic value used instead of a real value which in this case is text) |
| замещающий текст | alternative text |
| замещающий текст | alt text (The text string that appears in place of an image when a Web page is loading, when graphics are not being displayed, or when users pause on the image itself with their mouse) |
| замещающий текст | placeholder text |