цена за лид(the amount of money that a company pays each time the name and contact details of a possible customer for its products or services is provided to it, for example, when a form is filled out on a website: "Use the table below to find out your cost per lead for direct mail, online advertising, and telemarketing. CBED Alexander Demidov)
стоимость производства единицы продукции(To figure your total manufacturing cost per unit, divide your total costs by the total number of units produced. For example, say for the year your company made 1 million units and incurred production costs of $3 million. Divide your $3 million costs by the 1 million units to find your cost per unit: $3. chron.comAlexander Demidov)
