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Subject: provide a landmark Porter provided a landmark in thinking about business position. His ideas were first presented in Competitive Strategy (1980) and then developed in Competitive Advantage (1985). Porter pointed out that there are only two routes to superior business performance and competitive advantage
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| Ну, если по сути: "Работы Портера явились новой вехой..." или "Работы Портера ознаменовали собой новый этап". Вот как-то так. |
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Имхо: Портер представил принципиально новый подход к теории о... |
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