DictionaryForumContacts

 Katejkin

link 14.02.2017 21:56 
Subject: in a brand-conscious way gen.
Как можно перевести это выражение в предложении "The spare aesthetic design of an L4 smart-sensors system also enhances the look and architecture of a parking garage in a brand-conscious way."?

 katerina_di

link 14.02.2017 22:14 
со знанием дела

 johnstephenson

link 14.02.2017 22:27 
What awful advertiser's bull!

'in a brand-conscious way' presumably = being very aware of brands/designer labels when you're shopping for/buying things.

 jenny&co

link 14.02.2017 22:31 
а вот оказывается у brand-conscious два значения - одно со стороны потребителя, и другое - со стороны продавца:
http://dictionary.cambridge.org/us/dictionary/english/brand-conscious

 muzungu

link 14.02.2017 22:54 
John, not all boosters are brand-conscious. I recall the times, when eye-catchy names and slogans were thought more important than implied double meaning. For instance, компания "Тамбовский волк" that positioned itself with the slogan "Волки - надежные партнеры". Just to explain, as you are not a native Russian speaker: the wolf has always been a source of trouble and danger in the context of Russia. The two popular sayings about it are "Тамбовский волк тебе товарищ" & "Сколько волка ни корми, он всё в лес смотрит".

 crockodile

link 15.02.2017 5:45 
not all yoghurts are equally healthy (c)

 Katejkin

link 15.02.2017 7:20 
Спасибо

 trtrtr

link 15.02.2017 8:09 
Кстати, в МТ есть такой вариант:
http://www.multitran.ru/c/m.exe?l1=1&l2=2&s=brand-conscious

 Syrira

link 15.02.2017 10:01 
(дизайн этой системы) также подчеркивает образ бренда, создаваемый оформлением и архитектурой гаража

 johnstephenson

link 15.02.2017 12:11 
What's a booster?

 trtrtr

link 15.02.2017 12:14 
Probably related to this:

2. booster - someone who is an active supporter and advocatebooster - someone who is an active supporter and advocate
plugger, promoter
adman, advertiser, advertizer - someone whose business is advertising
http://www.thefreedictionary.com/booster

 trtrtr

link 15.02.2017 12:28 
Also please see, e.g.:
With a strategy in place, you can create a marketing-focused social media campaign. Because you’ll have already discovered what your target audience wants, you’ll be able to introduce your services or products in the best way possible. Make sure to support your campaign with boosters such as advertising or public relations.
Read more at http://www.business2community.com/brandviews/upwork/9-reasons-social-media-efforts-may-stuck-01778825#JyQeLpm1hYTDvjx6.99

 trtrtr

link 15.02.2017 12:35 
The campaign team includes the Chamber and the Rutland Economic Development Corporation, as well as local boosters, advertising and media experts, and other key professionals.
http://watchdog.org/286904/millennials-vermont-demographics-crisis/

 johnstephenson

link 15.02.2017 13:47 
Interesting. Looks like one of those American imports.

ОФФ: Rutland in Vermont is one of many place names in the US that were named after British towns/cities/counties: New York (after the Duke of York, from York in England), Boston, New Hampshire, Manchester, Lincoln, Plymouth, Oxford, Dover, Birmingham, Rochester and scores more. Usually they were given the names by British colonists who settled there.

 trtrtr

link 15.02.2017 14:08 
They also have Moscow, St. Petersburg... :0)

 johnstephenson

link 15.02.2017 15:38 
Incredible. I'm surprised those names survived McCarthyism -- they're communist!

 crockodile

link 15.02.2017 15:44 
Paris, Odessa, no imagination.

 Wolverin

link 15.02.2017 17:24 
they did survive because placenames, however communist, were certainly not, and could hardly be among Senator McCarthy's primary targets that included state employees, Hollywood entertainers, union activists, community organizers, etc.

 интровверт

link 15.02.2017 17:42 
what's so communist about St. Petersburgs?
let's take the one in Florida for example. people who founded it in 1880s probably had to do with communism about as much as Saint Peter did

 johnstephenson

link 15.02.2017 17:54 
Wolverin/интровверт: I was joking!

 интровверт

link 15.02.2017 17:56 
unacceptable!

 johnstephenson

link 15.02.2017 18:04 
Sorry.... :-)

 интровверт

link 15.02.2017 18:32 
okay, accepted

 trtrtr

link 16.02.2017 6:14 
johnstephenson
Beware! There are some 'official' forum jokers here, so if you try to crack a joke, you may get slapped on the wrist!

 Bultimdin

link 16.02.2017 9:29 
"They also have Moscow"

И не одну, а целых несколько.
P.S. Сейчас вот узнал, что Санкт-Петербург, в котором жил Том Сойер, вымышленный город и не имеет отношения к реальным Санкт-Петербургам в США (которых там тоже три штуки).

 trtrtr

link 16.02.2017 9:30 
Справедливости ради, они вроде у них 'Saint'.

 Bultimdin

link 16.02.2017 9:33 
В смысле "Сент"?
Это да, но в рус. переводе "Тома Сойера" был Санкт-Петербург.
Если есть какие-то новые переводы (надеюсь, что нет), то я пас.

 trtrtr

link 16.02.2017 9:36 
Я имею в виду, что Moscow - однозначно Москва, а St. Petersburg - не обязательно от нашего Санкт-Петербурга.

 Bultimdin

link 16.02.2017 9:42 
Ну, по-английски-то наш Санкт-Петербург тоже будет Saint Petersburg.
Ориджин названий их городов не знаю, нет времени искать, но вот про флоридский Петербург написано:

As a part of a coin toss bet, the winner, Peter Demens, named the land after Saint Petersburg, Russia, while Williams opted to name the first hotel built which was named the Detroit Hotel, both named after their home towns respectively

 trtrtr

link 16.02.2017 9:42 
Интересно, спасибо, Bultimdin.

 namesurname

link 16.02.2017 11:18 
с тщательным подбором брендов

 

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